The Walt Disney Company is in the middle of its 100th anniversary celebrations. It’s a massive moment for the studio and a good time to take stock of the legacy that the titular founder left behind. While there have been short films, movies, merchandise, events at the parks, and books designed to mark the occasion, Disney has gone one step further and crafted a physical exhibition to look back on its rich history. This kind of event is incredibly rare, even if physical experiences are becoming slightly more common as studios like Netflix attempt to produce their own interactive attractions.Hosted in locations like Munich, London, Kansas City, and Chicago and with plans to tour the world for the foreseeable future, the Disney exhibition was a bold move. It could have potentially been a massive misuse of cash, but it seems as if people are turning out en masse to experience the once-in-a-lifetime museum piece. Made by the Walt Disney Archives in conjunction with Semmel Exhibitions, this amazing event is a strong signal for Hollywood that other studios should be looking to get in on the action. Perhaps it’s the next big avenue stream for companies, but it’s certainly a good way for audiences to connect with classic cinema.Projects like Once Upon A Studio have served as a mesmerizing celebration of what makes Disney so special, like its classic animation style and its iconic characters from across multiple releases. Although the Disney Parks serve as an ongoing set of attractions that never fail to nod towards the company’s impressive pop culture impact, the 100th anniversary needed to bring those stories to its audience and not just through traditional means like Disney+’s Once Upon A Studio. Thus, the decision was made to set up this exhibition, which wasn’t confined to locations like Paris or Florida, forcing fans to travel around the world.A History of Disney Princesses & How They’ve Grown Up With AudiencesDisney CEO Addresses Recent Box Office Struggles
The Walt Disney Company is in the middle of its 100th anniversary celebrations. It’s a massive moment for the studio and a good time to take stock of the legacy that the titular founder left behind. While there have been short films, movies, merchandise, events at the parks, and books designed to mark the occasion, Disney has gone one step further and crafted a physical exhibition to look back on its rich history. This kind of event is incredibly rare, even if physical experiences are becoming slightly more common as studios like Netflix attempt to produce their own interactive attractions.
Hosted in locations like Munich, London, Kansas City, and Chicago and with plans to tour the world for the foreseeable future, the Disney exhibition was a bold move. It could have potentially been a massive misuse of cash, but it seems as if people are turning out en masse to experience the once-in-a-lifetime museum piece. Made by the Walt Disney Archives in conjunction with Semmel Exhibitions, this amazing event is a strong signal for Hollywood that other studios should be looking to get in on the action. Perhaps it’s the next big avenue stream for companies, but it’s certainly a good way for audiences to connect with classic cinema.
Projects like Once Upon A Studio have served as a mesmerizing celebration of what makes Disney so special, like its classic animation style and its iconic characters from across multiple releases. Although the Disney Parks serve as an ongoing set of attractions that never fail to nod towards the company’s impressive pop culture impact, the 100th anniversary needed to bring those stories to its audience and not just through traditional means like Disney+’s Once Upon A Studio. Thus, the decision was made to set up this exhibition, which wasn’t confined to locations like Paris or Florida, forcing fans to travel around the world.
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