Dave Bushore, longtime Marvel executive and director of the recent What If?–An Immersive Story, is leaving the company at the height of his career there.Bushore has been with Marvel Studios for 15 years, with his most recent work as a VP, franchise creative & immersive development for the company. He’s worked on the beloved What If? series that explores alternate possibilities for the MCU like “what if the Avengers became zombies?” He was the director and executive producer on What If?–An Immersive Story, which is a collaboration between Marvel and ILM for Apple Vision Pro. The VR experience was awarded a Creative Arts Emmy in the outstanding innovation in emerging media programming category, as well as being showcased at the Venice International Film Festival–a first for Marvel–in the “Best of Experiences” Immersive section, making it one of just ten immersive projects selected from around the world.It’s clear that Bushore’s career was hitting its stride at Marvel. He told The Hollywood Reporter, “Being invited to Venice was mind-blowing […] Being there and seeing the embracing of this new type of content, and the people coming through doing the experience, filmmakers and ambassadors, that was a really cool thing.” So, why is he leaving Marvel? It would appear his reason is to pursue more of the highs of exploring the intersection between technology and storytelling. He isn’t joining a new company, but instead taking a leap of faith into the unknown.
Dave Bushore, longtime Marvel executive and director of the recent What If?–An Immersive Story, is leaving the company at the height of his career there.
Bushore has been with Marvel Studios for 15 years, with his most recent work as a VP, franchise creative & immersive development for the company. He’s worked on the beloved What If? series that explores alternate possibilities for the MCU like “what if the Avengers became zombies?” He was the director and executive producer on What If?–An Immersive Story, which is a collaboration between Marvel and ILM for Apple Vision Pro. The VR experience was awarded a Creative Arts Emmy in the outstanding innovation in emerging media programming category, as well as being showcased at the Venice International Film Festival–a first for Marvel–in the “Best of Experiences” Immersive section, making it one of just ten immersive projects selected from around the world.
It’s clear that Bushore’s career was hitting its stride at Marvel. He told The Hollywood Reporter, “Being invited to Venice was mind-blowing […] Being there and seeing the embracing of this new type of content, and the people coming through doing the experience, filmmakers and ambassadors, that was a really cool thing.” So, why is he leaving Marvel? It would appear his reason is to pursue more of the highs of exploring the intersection between technology and storytelling. He isn’t joining a new company, but instead taking a leap of faith into the unknown.
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