Sony’s recent biographical sports drama, Gran Turismo, has achieved a significant box office achievement.Directed by District 9 helmer Neill Blomkamp, the racing drama has raced past the pivotal $100 million mark at the worldwide box office, reaching the milestone after a month in theaters. This is good news for the cast of Gran Turismo, which includes Archie Madekwe, Orlando Bloom, David Harbour, Djimon Hounsou, Gerri Halliwell, and Darren Barnet.The film’s global box office figures, with $39 million from domestic markets and an impressive $63 million from overseas, stands at a commendable $102 million. In addition to showing the film on very limited screens for a few weeks, in order to spread positive word-of-mouth, before widely releasing it, the film’s marketing strategy also smartly empathized with its real-life inspiration rather than its origins from the PlayStation video game series of the same name.RELATED: Gran Turismo’s High-Octane Ending, Explained
Sony’s recent biographical sports drama, Gran Turismo, has achieved a significant box office achievement.
Directed by District 9 helmer Neill Blomkamp, the racing drama has raced past the pivotal $100 million mark at the worldwide box office, reaching the milestone after a month in theaters. This is good news for the cast of Gran Turismo, which includes Archie Madekwe, Orlando Bloom, David Harbour, Djimon Hounsou, Gerri Halliwell, and Darren Barnet.
The film’s global box office figures, with $39 million from domestic markets and an impressive $63 million from overseas, stands at a commendable $102 million. In addition to showing the film on very limited screens for a few weeks, in order to spread positive word-of-mouth, before widely releasing it, the film’s marketing strategy also smartly empathized with its real-life inspiration rather than its origins from the PlayStation video game series of the same name.
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