McDonald’s Partners With Naruto’s Studio Pierrot on Limited-Time Anime Project

McDonald’s has released the first official promo for its upcoming collaboration with Pierrot, the anime studio behind Naruto, Bleach and Yu Yu Hakusho.Featured on McDonald’s official X (formerly Twitter) page, the aforementioned promo highlights a mysterious limited-time anime event that’s scheduled to begin at participating restaurants starting Feb. 26. While the exact nature of the event remains unclear, the ad does feature a VS-style showdown between two unnamed characters that gives off a distinct shonen vibe. The video also teases the emergence of a “new world,” indicating the possibility of multiple projects featuring these animated characters.Pierrot has produced some of Japan’s most successful anime titles. In 2002, the studio’s adaptation of Masashi Kishimoto’s Naruto manga made its debut on Japanese airwaves and quickly became a massive hit with viewers. The orange-clad ninja’s popularity only increased with time, resulting in a number of additional television and film adaptations. After the conclusion of Naruto Shippuden, the franchise’s legacy continued via Boruto: Naruto Next Generations, which chronicles the journey of Naruto’s son. Part 1 of Boruto concluded in March 2023, and fans are now eagerly awaiting updates on the anime’s next installment, which will likely cover the events of Boruto: Two Blue Vortex.

McDonald’s has released the first official promo for its upcoming collaboration with Pierrot, the anime studio behind Naruto, Bleach and Yu Yu Hakusho.

Featured on McDonald’s official X (formerly Twitter) page, the aforementioned promo highlights a mysterious limited-time anime event that’s scheduled to begin at participating restaurants starting Feb. 26. While the exact nature of the event remains unclear, the ad does feature a VS-style showdown between two unnamed characters that gives off a distinct shonen vibe. The video also teases the emergence of a “new world,” indicating the possibility of multiple projects featuring these animated characters.

Pierrot has produced some of Japan’s most successful anime titles. In 2002, the studio’s adaptation of Masashi Kishimoto’s Naruto manga made its debut on Japanese airwaves and quickly became a massive hit with viewers. The orange-clad ninja’s popularity only increased with time, resulting in a number of additional television and film adaptations. After the conclusion of Naruto Shippuden, the franchise’s legacy continued via Boruto: Naruto Next Generations, which chronicles the journey of Naruto’s son. Part 1 of Boruto concluded in March 2023, and fans are now eagerly awaiting updates on the anime’s next installment, which will likely cover the events of Boruto: Two Blue Vortex.

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