The Despicable Me 4 big game spot reveals Minions to be behind the rise of artificial intelligence.Following the recent release of a full trailer, the big game spot for Despicable Me 4 begins without a clear indication that it’s an ad for the animated film. It’s focused on a computer screen with various images created by AI, poking fun at the bizarre quirks often seen in these kinds of photos. A narrator explains that the “future is in good hands” with how AI can better assist people in their everyday lives, but that’s drowned out with the reveal that Minions are behind the computer screens, creating an endless array of AI images for their own amusement. The trailer can be seen below.Newcomers to the cast include Joey King (Bullet Train), Stephen Colbert (The Late Show), and Chloe Fineman (Saturday Night Live). Pierre Coffin returns as the voice of the Minions while Steve Coogan is also back as Silas Ramsbottom. Chris Renaud (Despicable Me, The Secret Life of Pets) directed the new film, and it is co-directed by Patrick Delage (Sing 2, The Secret Life of Pets 2). Mike White (The White Lotus) co-wrote the script with franchise veteran Ken Daurio, who worked on the screenplay for every other Despicable Me movie. Chris Meledandri of Illumination is producing with Brett Hoffman.
The Despicable Me 4 big game spot reveals Minions to be behind the rise of artificial intelligence.
Following the recent release of a full trailer, the big game spot for Despicable Me 4 begins without a clear indication that it’s an ad for the animated film. It’s focused on a computer screen with various images created by AI, poking fun at the bizarre quirks often seen in these kinds of photos. A narrator explains that the “future is in good hands” with how AI can better assist people in their everyday lives, but that’s drowned out with the reveal that Minions are behind the computer screens, creating an endless array of AI images for their own amusement. The trailer can be seen below.
Newcomers to the cast include Joey King (Bullet Train), Stephen Colbert (The Late Show), and Chloe Fineman (Saturday Night Live). Pierre Coffin returns as the voice of the Minions while Steve Coogan is also back as Silas Ramsbottom. Chris Renaud (Despicable Me, The Secret Life of Pets) directed the new film, and it is co-directed by Patrick Delage (Sing 2, The Secret Life of Pets 2). Mike White (The White Lotus) co-wrote the script with franchise veteran Ken Daurio, who worked on the screenplay for every other Despicable Me movie. Chris Meledandri of Illumination is producing with Brett Hoffman.
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