Why Was The Owl House Canceled by Disney?

When The Owl House debuted on Disney in January 2020, the animated series received nearly unanimous praise. Not only was The Owl House seen as creative and original content, but the series was also praised for its use of multiple LGBTQ+ characters in its storyline. That included principal protagonist Luz Noceda who develops a relationship with one of the show’s other main characters, Amity Blight. As of the end of 2023, the first two seasons hold a rare rating of 100% on Rotten Tomatoes’ Tomatometer, and consistently posted high ratings according to the streaming aggregator JustWatch. However, its stellar critical acclaim and copious awards were not enough to prevent The Owl House from getting canceled. The consternation among fans was palpable, particularly among the LGBT+ community, who rightfully saw it as a big step forward in representation. The good news is that the show was allowed to complete its story arc with a third and final season consisting of three 44-minute specials designed to tie up the lingering plot thread. The first special aired in October 2022 and the remaining two specials aired in 2023. But that’s not the end of the story. In October 2021, The Owl House creator Dana Terrace posted a scathing statement on Reddit, claiming that the show was canceled not due to poor ratings or problems associated with the COVID-19 pandemic, but because a few people in the upper echelons at Disney didn’t feel it matched the brand. If Terrace’s allegations are true, The Owl House’s cancelation is a demonstration of how difficult it can be to release something that goes against the formula on a major streaming service, and how objective barometers of success sometimes mean very little in the face of corporate indifference.Disney’s brand is more of an issue with the company than most because so much of its reputation hinges on perceived family friendliness. For a long time there were no R-rated shows or movies on Disney+. After its acquisition of 20th Century Fox, there is still some question of how it intends to develop adult-oriented content such as the Alien and Predator franchises. None of that applies to The Owl House, which is aimed squarely at family audiences and younger viewers. But its unique content — very much a part of what has earned it so much praise — steps outside its parent company’s perceived comfort zone.

When The Owl House debuted on Disney in January 2020, the animated series received nearly unanimous praise. Not only was The Owl House seen as creative and original content, but the series was also praised for its use of multiple LGBTQ+ characters in its storyline. That included principal protagonist Luz Noceda who develops a relationship with one of the show’s other main characters, Amity Blight. As of the end of 2023, the first two seasons hold a rare rating of 100% on Rotten Tomatoes’ Tomatometer, and consistently posted high ratings according to the streaming aggregator JustWatch. However, its stellar critical acclaim and copious awards were not enough to prevent The Owl House from getting canceled. The consternation among fans was palpable, particularly among the LGBT+ community, who rightfully saw it as a big step forward in representation.

The good news is that the show was allowed to complete its story arc with a third and final season consisting of three 44-minute specials designed to tie up the lingering plot thread. The first special aired in October 2022 and the remaining two specials aired in 2023. But that’s not the end of the story. In October 2021, The Owl House creator Dana Terrace posted a scathing statement on Reddit, claiming that the show was canceled not due to poor ratings or problems associated with the COVID-19 pandemic, but because a few people in the upper echelons at Disney didn’t feel it matched the brand. If Terrace’s allegations are true, The Owl House‘s cancelation is a demonstration of how difficult it can be to release something that goes against the formula on a major streaming service, and how objective barometers of success sometimes mean very little in the face of corporate indifference.

Disney’s brand is more of an issue with the company than most because so much of its reputation hinges on perceived family friendliness. For a long time there were no R-rated shows or movies on Disney+. After its acquisition of 20th Century Fox, there is still some question of how it intends to develop adult-oriented content such as the Alien and Predator franchises. None of that applies to The Owl House, which is aimed squarely at family audiences and younger viewers. But its unique content — very much a part of what has earned it so much praise — steps outside its parent company’s perceived comfort zone.

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